Company
Fallon Prague

Employment Period
Jan 2018 – …. (Freelance)
Job Description:
Senior English Copywriter and Conceptualiser on SKODA. Developed 3 launch campaigns for 3 new SKODA models, in addition to daily upkeep on the brand and its sponsorships.

Company
Avatar, Johannesburg

Employment Period
September 2017 (Freelance)
Job Description:
Senior Copywriter/Asst. Creative Director: Worked successfully alongside Creative Director to pitch for 3 pieces of business (pro-beer, anti- beer and a subway) while guiding a team of 8 Designers and Art Directors.

Company
Y & R Johannesburg

Employment Period
Sept 2015 – Sept 2017 (Freelance)
Job Description:
Creative Director: Previously overseeing a variety of brands, specifically Investec Investment Bank (a pre-eminent and high-end bank for high-net-worth individuals and companies) also, Danone Dairy and Virgin Airlines. Responsible for developing award-worthy pieces for entry into local and International shows. Responsible for taking lead on new business pitches and leading approximately 6 creative teams on hundreds of Digital and Traditional pieces of work.

Company
Action-Ambro’s Johannesburg

Employment Period
June 2015 (Freelance)
Job Description:
Freelance Copywriter: Responsible for all communication and advertising relating to Vodacom Broadband products

Company
Ogilvy Johannesburg

Employment Period
Late 2014 to April 2015 (Freelance)
Job Description:
Senior Copywriter, on every piece of traditional communication and online
retail communication on Vodacom.

Company
Dojo115

Employment Period
Dec 2011 to 2014
Job Description:
Co-Founder and ECD: Conceptualisation of all communication and advertising
together with co-founder and my Art Director. Overseeing all work within
the agency, from Design to Art Direction on all media types, from traditional
to Digital. Copywriting for all communication and advertising produced.
Leading permanent and freelance individuals to produce creative work
of a superior, award-winning standard. Seeking out new business, pitching and
delivering presentations to secure new business. Providing strategic advertising
insight for all our clients. As co-owner and founder of Dojo115, involved
in the daily administration and running of the business.

Company
Saatchi & Saatchi, Johannesburg

Employment Period
2009 to 2011
Job Description:
Executive Creative Director: Duties & Responsibilities: Leading and
guiding up to 20 Art Directors and Writers on all work produced within
Saatchi and Saatchi Johannesburg. E.g. Ariel washing Powder, Nuclear Energy
Commission of South Africa, Pampers and Head & Shoulders. Headed up the
Africa Network from Mauritius to Nigeria to improve creative standards
throughout the EMEA Network. Worked closely with the MD and CEO to
fulfill the Saatchi promise of creating Lovemark Brands – brands that people
are infatuated with. Creating and presenting pitches on multiple brands.
Helped conceptualise and strategise campaigns and briefs. Personally, executed
a large amount of work while guiding and collaborating with the Saatchi
creative teams. Kept close communication with the London Office and lectured
in Mauritius on behalf of the Saatchi Africa Network. Also spoke at
several local advertising schools e.g. AAA, Vega and Big Fish Film School. Selected and entered all work competitive enough for local and international award shows.

Company
FCB, Johannesburg

Employment Period
2004 to 2009
Job Description:
Executive Creative Director: Leading and guiding up to 25 Art Directors and
Writers on various brands within FCB, especially Toyota. Launched South Africa’s
fastest selling car, the Toyota Yaris. Worked closely with overseas offices
on inter alia: Unilever, SC Johnson. Traveled to Chicago for a worldwide
pitch where I developed the Mr. Muscle character used worldwide in
markets across Asia, Africa and South Africa. Worked closely with the MD
and CEO re: the daily running of the agency. Hired several Creative teams.
Worked on and presented and won several pitches e.g., The National Lottery,
SABC TV 1 & 2. Contributed daily to key strategies on all brands, liaising
directly with clients and advising them.

Company
Lowe Bull, Johannesburg

Employment Period
2003 – 2004
Job Description:
Senior Copywriter: Working with my Art Director in conceptualizing and
executing daily work on various clients within the agency stable like Unilever,
BNP Paribas, Axe Deodorants and Dulux Paint. Created several Cannes, international and local award-winning pieces. Participated in a very tasty, worldwide pitch in Lowe Paris for Baci chocolates.

Company
TBWA Gavin Reddy

Employment Period
2001 – 2003
Job Description
Senior Copywriter: Working with my Art Director in conceptualizing and executing daily work for various clients including NISSAN and Corpcapital Investment Bank. Created several award-winning pieces of work along the way.

Company
Ogilvy

Employment Period
1996 – 2001
Job Description
Junior Copywriter: Duties & Responsibilities: Working with my Art Director
in conceptualizing and executing daily work within the large Ogilvy stable.
From Castle to IGN SuperSpreads, to Audi, Volkswagen and Radio station,
94.7. Created my first local and international award-winning pieces of work.

Company
Ogilvy

Employment Period
1996 – 2001
Job Description
Junior Copywriter: Duties & Responsibilities: Working with my Art Director
in conceptualizing and executing daily work within the large Ogilvy stable.
From Castle to IGN SuperSpreads, to Audi, Volkswagen and Radio station,
94.7. Created my first local and international award-winning pieces of work.